The Dash Button: A New Amazon Product

Amazon has created a new push button product which will give you a one-click way to get a fresh shipment of what you need, asap.

The Dash Button is a physical button: a highly branded device about the size of your car’s wireless key fob. It orders what’s printed on it. If you have the Gillette button, for example, it will order razor blades for you

.Amazon Push Button

Worried about losing the button? Amazon has you covered.  The buttons have adhesive on them, and hanging hooks. You stick the Gillette button inside your medicine chest; the Tide button on the side of your washer; the Huggies button on your diaper pail. When you’re running low, hit the button. A white light illuminates, then turns green to indicate that your order has been placed.

If you press the button while an order is already in transit to you, Amazon does a smart thing: It does not place a duplicate order. It sends a note to your phone saying that the extra order was not processed.

The Dash Buttons will be free to Amazon Prime members. If you have an order history that includes a product for which there is a button (there are 17 brands represented at launch), Amazon will ask if you want to apply to get a button. When you order one, you can also order two additional buttons for other brands.


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